August 23, 2017
About the show:
Join Jeanne Hopkins, Ipswitch EVP and CMO, and Kevin Conklin, Ipswitch VP of Product Marketing, to learn about IT Pros Tips and Tricks. Their guests will share their experience and best practices to save their days!
For today’s hard-working IT teams relied upon to manage increasing complexity, Ipswitch IT management software delivers secure control of business transactions, applications and infrastructure. Designed to easily try, buy and use, our simply powerful and flexible software helps teams shine by delivering 24/7 performance across cloud, virtual and network environments.
About Our Hosts:
Jeanne joined Ipswitch in 2016 and leads the company’s worldwide marketing organization, focused on building a metrics-based powerhouse to fuel demand. Prior to Ipswitch, Jeanne held executive marketing roles at HubSpot, SmartBear, Marketing Sherpa, Continuum Managed Services, and MEC Labs. At HubSpot, Jeanne’s leadership helped the company land on the number two spot on the Inc. 500 list of fastest growing companies by generating 50,000 net new leads per month. Jeanne is also a very accomplished writer, advisor and speaker. Jeanne co-authored “Go Mobile”, a top-selling mobile marketing book on Amazon.com. Jeanne also serves on the Advisory Boards of Bedrock Data, BrightInfo, and the Sales Lead Management Association, and as the Co-Chair of the MassTLC Sales and Marketing Group.
Kevin joined Ipswitch in Summer 2015 and leads the company’s product and content marketing practices. He is a serial startup marketing executive – Prelert, VKernel, Mazu Networks, Smarts, Inc. - and has been instrumental to the success of these numerous IT management technology companies. He is widely recognized for his strengths in B2B market development for information technologies and has repeatedly demonstrated his leadership skills supporting enterprise, hybrid and inbound sales and marketing models. In between start-ups, Kevin has been actively engaged in executive level consulting projects that bring improvements in positioning, lead generation and operational performance issues.
This program is produced by Benedicite Gerrari-Clementz, Marketing Director for Ipswitch. Inquires for guest appearances should be sent to the producer at: Bferrari @ ipswitch dot com